Delivering For Tasmania’s Tourism Industry
More than 110 actions of Tasmania’s 2030 Visitor Economy Strategy were delivered in the second half of 2024.
The 2030 Visitor Economy Strategy is a joint development of the Tasmanian Government and Tasmania’s tourism and hospitality industry, and has been informed by industry and community consultation and growth forecasting by Deloitte Access Economics.
The Strategy’s latest progress report shows, together with industry, the Tasmanian Government is sustainably growing the visitor economy by strategically investing in events, infrastructure and upskilling staff.
Premier and Minister for Tourism, Jeremy Rockliff, said our Government continues to work closely with the tourism and hospitality industry to grow Tasmania’s brand, keep our economy strong and create jobs.
“The 2030 Visitor Economy Strategy is a plan to sustainably grow the visitor economy, ensuring it has a positive impact on our economy, environment and way of life,” Premier Rockliff said.
Highlights of actions delivered from July and December 2024 include:
The most recent ABS data confirms Tasmania’s visitor economy is vital to the State.
It shows tourism’s growth is outpacing the State average in jobs, contribution to gross state product, and gross value added.
The visitor economy supports 50,800 Tasmanian jobs – or one in six – across the State.
“As part of the Government’s 2030 Strong Plan for Tasmania’s Future, we are backing in business, keeping our economy strong and creating jobs,” Premier Rockliff said.
View the latest 2030 Action Plan Progress report here.
https://www.premier.tas.gov.au/latest-news/2025/may/delivering-for-tasmanias-tourism-industry